This was a project that we got set to design our own smoothie. For the project i decided to focus on the older generation because i thought that was a weakness in the market. All the way through i had to focus on who my target customers where and design around them. You can see by my finished things i went for a vintage style so it looked quite old fashioned so people could tell who it was for. I done my finished logo hand drawn first and then i put it into photoshop to add effects. These are my finished products.
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